UGC · Food · Instagram
Spice Route Foods
Challenge
Need fresh ad creatives every week.
Strategy
A UGC bank of home-cook recipes with hook variations.
Creators
@homechefjaya · @foodbyfarhan
1.6M
Reach
220
UGC videos
32%
CPA drop
Creator reels
@glowwithmeera
Beauty · Hindi
@techwithdev
Tech · English
@homechefjaya
Food · Tamil
“Our ad refresh problem is solved.”